Burberry Goes Social
Jeff Whang
Burberry has just launched a new social networking site, artofthetrench.com to encourage people to share their stories about their Burberry trench coat. This move reflects a broader move by luxury goods who are finally trying to crack the retail web as something more than a place for bargain hunters to search for knock-offs or counterfeits.
221B: A Sherlock Holmes Online Game
John Keehler
As a promotion for the upcoming Sherlock Holmes movie, the 221B.sh website uses Facebook Connect to enlist you and a friend as Watson and Holmes to solve an online mystery.
Phonebook, Redefined
Jill Krumsick
“Rather than inventing new tech from whole cloth, the answer may be boosting dead-tree media, with everyday gadgets.” Check out this video that repackages current iPhone and app technology to create new form nostalgia – interactive children’s books.
Mobile Technology in the Classroom
John Keehler
Explore the mobile classroom of the future, including Purdue’s experimental “hotseat” pilot program that integrated Twitter, Facebook and SMS text messaging to allow real-time commenting during class.
No Comments | Trackback | Categories: The Buzz | Email This Post
Leave a Reply