Introducing Twitter Lists
John Keehler
Twitter Lists is a new feature that helps form groups on Twitter. It can help you organize the people you follow, or provide a central location for others to find people to follow. This article from Mashable is a great primer for how to use Twitter Lists.
The DVR: No Longer Killing TV
Brian Kress
It’s OK to leave the bomb shelter… it’s looking like the DVR isn’t such a bad guy after all. As more households pick up DVRs, they’re neglecting the fast forward feature and actually watching commercials, boosting ratings at an average of 10 percent.
How to Save the Internet
Jeff Whang
A nice review on Ken Auletta’s forthcoming book “Googled, The End of the World As We Know It”. Ken gives a quick overview, some predictions of Google getting into the same antitrust mess that Microsoft went through a decade ago, and six principles for Google (or any company offering online services) to follow so they don’t get caught up in the same issues that Google may face sooner than later.
Real-Time Bidding for Display Media: What It is and Why It Matters
Lindsey Herring
Over the next couple of years, the pricing model for purchasing display advertising might mimic that of search on a large scale. This will mean better cost efficiency, in terms of performance and ROI.
Reading is the new Tetris
Jill Krumsick
In late August, book applications overtook game apps. Although there are more reader friendly devices, the market penetration of iPhones created a great opportunity for mobile reader apps to gain traction.
No Comments | Trackback | Categories: The Buzz | Email This Post
Leave a Reply