December 6, 2008
Posted by Brian Kress
The iPhone has been moving and shaking the mobile world, completely changing what consumers can and do expect from their mobile devices. Since Apple has opened up the power the phone offers to outside developers, brands have begun to ask themselves, “what could, or should, my brand be doing in this space?”
Here to answer that question is the first edition of our monthly POVs: A Marketer’s Approach to iPhone Applications. Follow the link below to watch the presentation.
http://www.slideshare.net/clickhere/iphone-application-pov-presentation/
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